Information We Collect
We may collect several types of information from and about users of our website, including:
- Personal Identification Information: When you fill out a contact form, request an appointment, or subscribe to our communications, we may ask for your name, email address, phone number, and mailing address.
- Health-Related Information: If you choose to share specific dental concerns, symptoms, or treatment interests through our secure online forms, we collect this information to better prepare for your consultation.
- Automatically Collected Data (Usage Data): When you navigate through our site, we may automatically collect details about your visit, such as your IP address, browser type, operating system, the pages you view, and the dates/times of your visits.
How We Use Your Information
We use the information we collect to provide a seamless, high-quality experience. Specifically, we may use your data to:
- Schedule, confirm, or manage your dental appointments.
- Respond to your questions, comments, or requests for information.
- Process secure payments and manage billing for your care.
- Send you important administrative updates, appointment reminders, and clinic news.
- Improve our website’s functionality, user experience, and service offerings.
- Deliver relevant educational content or marketing communications (only if you have opted in to receive them).
How We Share Your Information
Carlson Dental Group does not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:
Trusted Service Providers
We may share your data with trusted third-party vendors who assist us in operating our website, conducting our business, processing payments, or securely managing patient communications. These parties are bound by strict confidentiality agreements and are prohibited from using your information for any other purpose.
Legal Requirements
We may disclose your personal information if required to do so by law, or in good faith belief that such action is necessary to comply with legal processes, protect the rights and property of our practice, or ensure the safety of our patients and the public.
Cookies & Tracking Technologies
Our website uses “cookies” and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device that help us understand how you use our site and remember your preferences. You can disable cookies in your browser settings, though doing so may affect your ability to use certain features of our website.
Data Security
We take the security of your personal information seriously. We implement industry-standard physical, electronic, and managerial procedures to safeguard and secure the data we collect online. However, please understand that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.
Your Choices & Rights
You have the right to control how your information is used.
- Opting Out: You can opt out of receiving promotional emails or newsletters from us at any time by following the “unsubscribe” link at the bottom of those communications, or by contacting our office directly.
- Updating Your Information: If you need to correct, update, or request the deletion of the personal information you have submitted through our website, please contact us. Please note that medical records and certain health data are subject to specific legal retention requirements.
Links To Third-Party Websites
Our website may contain links to third-party sites, such as patient financing portals or informational resources. We are not responsible for the privacy practices, content, or security of these external websites. We encourage you to review the privacy policies of any third-party sites you visit.
Changes To This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page, and the “Last Updated” date will be revised accordingly. We encourage you to review this page periodically to stay informed about how we protect your information.